Today, JW serves as Director for Business Development, North America for Ariens Company and works as an education advocate, trainer, and speaker within the green industry and non-profit arenas. JW is responsible for product growth in the commercial channels via sales training, education, and forward facing customer interactions.
JW has directly and indirectly sold & managed sales teams from 2 employees to over 1000 employees in B2B and B2C settings. Today he supports the Ariens commercial team across North America working with professional customers in the landscaper and governmental space.
With over 16 years of sales management experience, JW has presented training & educational sessions on sales programs & techniques and social selling at a variety of industry events.
At an early age, the importance of education was instilled in JW and a life-long commitment to improving self and others around him started. Today he serves on the Advisory Board—Academic Programs for Horticultural & Agricultural, for Houston Community College (HCC). Additionally, JW is a volunteer leader for the Houston Livestock Show & Rodeo (HLSR). The HLSR provided over $26 million in educational assistance to the youth of Texas last year.
JW received his education from Texas A&M University in Agricultural Development. JW is a proud member of the Fighting Texas Aggie Class of 1996 and can be found on Saturdays in Aggieland with his wife and two children yelling on the Aggies!
Today JW will conduct an interactive workshop focusing on the proper questions to ask to secure the sale, increased average tickets and units per transaction.